Sunday, April 19, 2009

Michael Moore's Visual Argument


As I read chapter 14 of “Everything is an Argument”, I immediately thought of the Michael Moore film, “Roger and Me”, that we watched and discussed in class. While Moore did not use a picture to illustrate his thesis, he did use visual arguments discussed in chapter 14 by embedding various video clips into his film in order to clearly depict his argument. While trying to convey the struggles that the General Motors employees of Flint faced in the 1980’s when the factory closed down, Moore strategically placed several visual artifacts into his film. He captured the emotion of a family that was evicted on Christmas Eve as tears flowed from the childrens' faces, and the parents cursed and screamed at the situation. Moore then placed further emphasis on this tragic situation by juxtaposing it with the General Motors CEO, Roger Smith, declaring the greatness of the Christmas season. Moore also grasps the viewer’s attention and made me personally sympathize for a few laid-off employees that are now attempting to survive by selling rabbits or teaching lessons on style strategies. Also, by playing the overwhelmingly happy song “Wouldn't it be Nice” by The Beach Boys along side several video clips illustrating the impoverished, deserted town, Moore makes it clear that he is opposed to the situation in Flint. He further tries to portray the Roger Smith as an evil man by showing himself on several occasions not being able to achieve an interview with Smith.

There are several more instances in which Moore uses visual artifacts to convey his argument. By using the visual strategies mentioned above, Moore’s thesis can easily be identified. He is greatly opposed to the factory closing down in Flint as seen in the pathos he uses in hopes that the viewer will feel sorry for the town and its laid-off employees. I believe that through his use of visual artifacts, Moore is able to show the severity of the situation in flint more than if he had simply written a picture-less article.

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